Geofilters in the Snapchat app are designed to showcase your location with a unique overlay.
A conceptual collaboration between garden and landscape store, Terrain, and Urban Outfitters, both which exist under URBN Inc. This collaboration opens up the niche world of Terrain to Urban Outfitters shoppers. Displayed in an intricate store installation, UO will sell Terrain plants curated to fit the ever changing lifestyle of the Urban shopper.
Store Display | Design | Advertising
Pizza offers something for everyone to enjoy. As a visionary in experimentation, Pizza Hut has created a Bring Your Own Toppings (BYOT) feature, so customers can enjoy truly personal pizza. Things get a little weird sometimes, but we embrace those moments by saying "what the Hut..." and moving forward.
Following the approach of individuality and experimentation, Pizza Hut added five BYOT pizza creations inspired by five "what the Hut" characters who appear throughout the campaign.
Advertising | Art Direction | Copy Writing
Produced with Corey Allen, Emery Coopersmith, Rhiannon Hare, Olivia Prinzi and Alexa Saltzman
On a Roll a conceptual brand based in New York City whose goal is to employ struggling New Yorkers. By teaming up with employment agencies, On a Roll recruits New Yorkers to work food trucks throughout Manhattan. Customers can order any sandwich combination served on an authentic NY roll to help get fellow New Yorkers on a roll to success.
Design | Branding
With his finely curated manliness, the hipster who resembles Paul Bunyan or the "lumbersexual" is more likely to be found in a Brooklyn craft beer bar than in the forest chopping down trees. He is desired by all with his carefully groomed beard, vintage flannel and burly physique. All this dream man is missing is Stag’s wood scented cologne.
Art Direction | Package Design | Advertising
Produced with Erica Holland
A preview of my creative process...
hand lettering, screen prints, paintings, photographs, terrariums and any outlet I can explore my creativity through.